Beyond Translation to Service Augmentation: Unbabel at Work

In efforts to fill the gaps in translation ecosystem, TAUS continues to interview industry leaders. This time: Vasco Pedro of Unbabel. For Vasco Pedro, the implicit destiny of translation for buyers is for it “to become invisible.” This will inevitable require service augmentation.

Author
andrew-joscelyne

Long-time European language technology journalist, consultant, analyst and adviser.

Related Articles
12/05/2026
Quality Estimation in machine translation may be standard, but it often lacks reliability. Discover how to evaluate its effectiveness and avoid false confidence.
07/05/2026
The translation industry must evolve beyond traditional TMS to embrace AI and Quality Estimation technology, ensuring cultural intelligence and brand integrity.
03/06/2025
Discover how AI and innovation are transforming the localization industry and challenging traditional methods.